The Unforgettable Nancy Green: Storyteller, Showwoman, and Culinary Ambassador
The remarkable life of Nancy Green (Aunt Jemima) – the first-ever African-American corporate model in the United States.
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Your Essential Professional Networking Mixer Checklist
Introduction Are you new to professional networking mixers or simply looking to improve your skills? You’ve come to the right place. Our goal with this guide is to help you prepare for your first (or next) Frisco Business Connections Professional Mixer and make every minute… Read More »Your Essential Professional Networking Mixer Checklist
Get Better ROI with a Hypothesis-Driven Approach
Today we’re discussing the importance of congruence in your marketing efforts and how it can increase conversions by 50% or more.
If You Over-Rely on ChatGPT, Your Daughter May End Up As A Stripper
Discover why AI, like chat GPT, can’t replace human understanding when it comes to crafting effective ads and truly connecting with your target audience.
We’ll explore the importance of understanding your buyer persona and how to create ads that resonate with them. Follow along as we analyze and improve an ad based on feedback from the MECLABS cohort.
Embrace Love and Gratitude for Profitable Marketing Success
Embrace Love and Gratitude for Profitable Marketing Success Discover the Formula to Deepen Connections With Your Target Audience In marketing, “Love + Gratitude = Profit” is a key attitude to great marketing and a prominent feature of the MECLABS marketing cohorts. That’s because great marketing… Read More »Embrace Love and Gratitude for Profitable Marketing Success
How Continuity Can Boost Landing Page Conversions
Today we’re discussing the importance of continuity in your marketing efforts and how it can increase conversions by 63% or more.
How Congruence Can Boost Landing Page Conversions
Today we’re discussing the importance of congruence in your marketing efforts and how it can increase conversions by 50% or more.
Love + Gratitude = Profit — Transform Your Marketing Strategy
Discover the secret to elevating your marketing strategy with love and gratitude. In this video, we dive into the power of love and gratitude as essential attitudes for creating successful marketing campaigns that resonate with your audience.
Learn from Data and Iterate for Higher ROI
Discover the secret to elevating your marketing strategy with love and gratitude. In this video, we dive into the power of love and gratitude as essential attitudes for creating successful marketing campaigns that resonate with your audience.
How to Improve Your Business Networking: Navigating Mixers
How to Improve Your Business Networking: Navigating Mixers with Confidence Tips and Strategies for Building Lasting Connections and Expanding Your Network Introduction: Many entrepreneurs struggle with networking mixers and find them uncomfortable and overwhelming. In this article, we will explore tips and strategies for navigating… Read More »How to Improve Your Business Networking: Navigating Mixers
Positive Twitter: Master the Art of Connecting and Influencing Using Dale Carnegie Principles
Improve your Twitter experience and make meaningful connections with others.
Get 127% More Engagement on Medium, Twitter, Facebook, and LinkedIn
Note: This is an update of a previous article I wrote for Medium (Park, 2020). Medium users created the text highlights below. In my testing, a featured image can increase visibility and engagement on a post by over 127%. Without an image, many readers will… Read More »Get 127% More Engagement on Medium, Twitter, Facebook, and LinkedIn
Get Awesome at Networking
Avoid Being Sadly and Horribly Stuck in the Networking Past. In the 80s, 90s, and early 2000s, everyone got asked to be referred. Think about it. If you wanted some level of comfort in trusting a vendor you asked friends and business associates. The only… Read More »Get Awesome at Networking
How to Write Invoices that Sell
Take your invoicing to the next level by drafting invoices that sell your services because you want more customer referrals. Moreover, your customers are not the only people who will see your bills. In this article, you will discover a solution to address both problems… Read More »How to Write Invoices that Sell
The Ultimate Copywriting Crash Course for Overworked Business Owners
Business owners want their copy to attract customers and sell their products like crazy. How do you know whether the copy you are buying is any good? Of course, you need to test, but what good is it to test garbage against crap? Putting together… Read More »The Ultimate Copywriting Crash Course for Overworked Business Owners